Faris Alami

Why Should I Pay You? (Part One)

Image from Unsplash by Alexander Mils

When I was asked “Why should I pay you?” a few decades ago, I felt I had to defend or explain the value of what I do. As I’ve grown and begun to reflect on the past, it is clear to me that anyone asking why they should pay for my service — or questions my pricing — is probably not my ideal customer or at least a less-than-ideal customer.